Here are three important tips to help you get the most out of three really busy days at Bridge! 1) Visit the PMG Booth (#326) in the Solutions Showcase for Super-Fun Games & Prizes Try your luck in our Cash Booth – how many flying bills can you grab? Win cold hard cash as well[...]
Informed Delivery is seeing big growth in subscribers and campaigns according to Bob Dixon, director of product technology innovation at the USPS. The PMG team spoke with Bob Dixon last week to get the latest updates on this exciting new service and get answers to our questions. Here are the highlights from our conversation: There[...]
Plan Ahead Now for Your Paper Needs: Price Increases and Longer Lead Times are Impacting Direct Mail Programs Paper prices and availability have been stable for a few years now, but unfortunately that’s changing. Prices are increasing and ordering lead times are growing much longer, impacting direct mail budgets and schedules. Stronger demand for paper,[...]
Leigh Ann Doyle, an account manager here at PMG, has recently been appointed to the Direct Marketing Association of Washington Educational Foundation’s (DMAW/EF) Board of Directors. Leigh Ann’s involvement began well before she began volunteering for the organization. In fact, it goes back to her college days. The DMAW/EF is a non-profit organization that educates[...]
April is National Card and Letter Writing Month! The USPS is celebrating all month long to raise awareness of the importance and historical significance of card and letter writing. As direct marketers, we know the impact of a personalized letter, and a handwritten letter or note is even more meaningful and special. Seeing a hand-addressed,[...]
For the last few years Teresa Pessaro has been living in the beautiful mountain town of Asheville, North Carolina. She’s worked remotely managing direct mail campaign production for our clients but we’re happy to announce that she has moved back to the Baltimore area and has accepted a promotion as Team Leader here at PMG.[...]
Our successful DM101 Workshop is heading to New York City and Philly this Spring, and we hope you can join us. Learn the essentials of direct marketing from industry experts at the DMFA DM101 Workshop in New York City on March 21 and the DMAW DM101 Workshop in Philadelphia on April 25. These highly rated,[...]
Each year the Direct Marketing Association of Washington holds its Best of Direct event honoring individuals and companies who’ve had a positive impact on the direct marketing community. In 2017, two members of our PMG family were honored in three different ways. Rick Powell, our fearless founder and CEO, was honored with the DMAW Educational[...]
We’re sharing an update from the Alliance of Nonprofit Mailers about the recent PRC proposal which allows postal rate increases above the CPI. It outlines the highlights of the increases as well as six things you can do now to help. From the Alliance of Nonprofit Mailers: The PRC Proposal is Simply Bad December[...]
The letter, artwork and layout are approved and the files are now in the printer’s hands. Whew, you breathe a sigh of relief. But, soon you will be looking at all those images and copy again at the Press Check. So just what should you be looking for when you go on a press check?[...]