7 Reasons Why You Should be Tracking Your Return Mail

pmmadmin July 13, 2022 Blog, Postal Information 0
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Return mail tracking has become an essential tool for managing direct mail campaigns. Here’s why you should be doing it too: Slower mail delivery and mail processing delays can create uncertainty around your campaign performance. Return mail tracking provides reliable data on where your donor responses are in the mail stream.Monitor and measure your campaign[...]

Direct Mail Industry Update: Paper, Postage, Logistics and More

PMMAdmin3 April 14, 2022 Blog, Industry, PMG News, Postal Information 0
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PMG continues to monitor direct mail industry trends that impact our clients’ fundraising and marketing programs. Paper Major paper mills have announced paper cost increases of approximately 8 – 10% effective May 1, 2022, according to our key suppliers. Envelope window film, adhesives, cartons and freight costs are also increasing. Fuel surcharges from carriers are[...]

Five Reasons Why You Should Attend the 2021 Virtual Bridge Conference July 14-15

PMMAdmin3 June 27, 2021 Blog, Industry, PMG News 0
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Over 70 sessions featuring expert presenters from over 60 nonprofit organizations. All content will be available for viewing through August 31. More than 1,000 fundraisers and marketers have registered from all over the country and the world. Fundraisers from large and small nonprofits across all sectors will be there, and you can interact with all[...]

Postage Rates Are Increasing: Your Plan to Minimize Impact

pmgdirect June 2, 2021 Blog, Postal Information 0
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The USPS announced hefty new postage rates across all major classes of mail on May 28th. The average increase will be 6.9 percent effective August 29, 2021, right as the fall fundraising season gets underway. Nonprofit Marketing Mail rates are increasing 7.8 percent on average. Our colleagues at MailSmart Logistics are working quickly to determine[...]

Postage Rate Increases: UPDATE 

PMMAdmin3 April 13, 2021 Blog 0
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PMG continues to monitor the impending 6 to 8.5 percent postage rate increase and its impact on nonprofit mailers.  Steve Kearney, Executive Director of the Alliance of Nonprofit Mailers (of which PMG is a sponsor), reported last week that the rate increases are the most immediate and certain feature of the new USPS 10-year Strategic Plan. The USPS now plans to[...]

Direct Mail Paper Costs are Increasing

PMMAdmin3 March 3, 2021 Blog, PMG News 0
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Here’s what you need to know about increasing paper costs: Paper costs have been stable for quite some time but now our supplier partners have alerted us to price increases from paper mills beginning in March. These cost increases impact both coated and uncoated stocks commonly used in our clients’ direct mail packages.  Several factors are causing the price increases:   Increasing demand due to supply reductions, and[...]

Direct Mail News and Trends We’re Monitoring for You

PMMAdmin3 January 28, 2021 Blog, Industry, PMG News 0
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PMG is monitoring several situations that may impact our clients’ direct mail programs in early 2021 and throughout the year:  Global Freight Issues: For nonprofits using China-based suppliers for their premium items and direct mail packages, a critical shipping container shortage is causing delays and significant cost increases. Companies waiting weeks for containers to ship their goods from China to the[...]

A Familiar Face Returns to the Production Team

pmgdirect January 25, 2021 Blog, PMG News 0
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Join us in welcoming back Kelly Jones to the PMG Production team!  For more than ten years Kelly managed production for several of our agency clients and was a beloved member of The PMG Family. While she was away from PMG she continued to manage the production of nonprofit direct mail campaigns. As she returns[...]

PMG Is Bringing Festive Cheer to Angel Tree Families

PMMAdmin3 December 7, 2020 Blog, Caring Spirit, PMG News 0
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Christmas is going to look a little brighter this year for three families in the Central Maryland area. The PMG Family is “adopting” six children through our local Salvation Army chapter Angel Tree program. This season is about giving, and that is something we take to heart. We are grateful and excited for the chance[...]

Polly Papsadore Joins PMG Senior Leadership Team

pmgdirect December 3, 2020 Blog, PMG News 0
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We are very pleased to announce the promotion of Polly Papsadore to Senior Vice President of Business Strategy. Offering a fresh perspective, Polly takes on this newly-created role after serving as the company’s Director of Marketing and Business Development. Polly’s extensive connections in the industry, her own background as a small business owner, and her[...]