More than 10,000 flat pieces being drop shipped for one of our clients were destroyed when the freight truck carrying more than 188,000 pieces of mail caught fire. To add to the complexity of the situation, this was the first mailing in a sequence being sent to donors. Thanks to our proprietary mail-tracking system, we were able to precisely identify exactly which donors’ mail was on that particular truck. After consultation with the client, PMG immediately began reprinting the destroyed package and was able to hold the follow-up mailing which was already in production. Both campaigns were back on schedule within one day of the fire and at no cost to the client.
