PMG is an enthusiastic member of Two Sides North America, a nonprofit that provides factual information about the environmental sustainability and value of print, paper and paper-based packaging.
Two Sides also combats inaccurate and misleading claims about the environmental impacts of print and paper-based packaging, and challenges unsubstantiated “Go Green, Go Paperless” claims made by major corporations and other organizations across North America.
This week (February 3-7), Two Sides is launching their new “Love Paper” Campaign to educate and inspire consumers and businesses about the sustainability, versatility, and everyday benefits of paper-based products.
Paper is renewable, recyclable, effective and a wonderful medium for creativity and connection. We love paper!
You can learn more about this fun and informative campaign here.
To all our colleagues in the direct marketing world: agencies, suppliers, associations… please consider joining Two Sides North America and their nearly 100-member organizations. And check out their online resources which include:
- Engaging Educational Content: Access factual, research-backed information highlighting paper’s environmental benefits, from its recyclability to its role in the circular economy.
- Sustainability Facts: Discover how the paper industry is a leader in sustainability, boasting recycling rates between 65-69% and adopting practices that support responsible forestry.
- Practical tips and tools to incorporate and communicate more sustainable choices using paper-based products in your daily life and business.
Happy Love Paper Week! Love Paper…Especially Direct Mail!
